Preserving Everyday Magic is a group coaching program focusing on in-home family sessions for photographers who want to consistently and effortlessly create connected in-home photos that tell a story - and elevate their imagery to attract their higher paying dream clients while doing it!

a group coaching program for taking in-home family photography to the next level

Preserving Everyday

Magic

You know that in-home family sessions can be magical. It happens for you occasionally. But creating that magic consistently and finding the clients who are on board with the idea feels like an insurmountable challenge.

are you ready to create standout in-home images?

In-home family photos have captured your heart, but you're struggling to create genuine, connected images and attract those dream clients who value them.

Does this sound like you?

You want to consistently create those magical in-home images that will attract and help you book higher paying clients but you're not sure how.

You are head over heels in love with in-home photos, but you can't find clients who share the same feelings.

You want your evenings back to be at home for family dinners, bedtime and all of the memories that come with it, and you know shooting in-home more would make that a reality.

Creating those connected images spilling over with emotion is your heart's desire, but you haven't been able to make it a reality.

Preserving Everyday Magic is a 4 month group coaching program where I will share my exact formula and framework for creating genuine, effortless in-home family images in any home. And that's not all! I'll also teach you how to market yourself to attract those higher paying dream clients who are as excited about in-home photos as you are, so you can stop giving up your evenings and make more money doing it.

Preserving Everyday

introducing...

Magic

apply now

How to create true to life poses and direct your families in ways that produce images spilling over with emotion.

How to use in-home lighting in the most optimal, beautiful and creative ways - no matter the home.

A framework and process to connect with and prep your clients so that you can tell their story.

A proven strategy to attract clients who are as excited about in-home family photos as you are!

YOU WILL LEARN:

How to make more money and work less by creating images and an experience that attract high paying clients.

How to book more in-home sessions so that you can shoot during the day and be home in the evenings as much as you want.

04.

module four

Using light optimally, beautifully and creatively will take your images from mediocre to stunning. I'll share my process for finding the best light in each home and each and every way you can use that light to maximize the potential of each image.

03.

module three

I'll show you exactly how I set expectations with my clients and effectively prep and collaborate with them so that you can use this process to ensure every session results in stunning soulful images.

02.

module two

I'm going to teach you my proven process for getting to know each of my clients' unique stories, so that you can tell your clients' stories in the most beautiful and genuine way possible.

01.

module one

First, I'm going to show you how to build a solid foundation by getting really clear on what your dream in-home scenario looks like!

how the journey unfolds

05.

module five

I'll hand over all of my secrets when it comes to actually shooting the session. I'll teach you how to creatively pose, create natural interactions, assess light and maximize each moment as you shoot just to name a few.

06.

module six

I have a system for pricing yourself profitably and marketing yourself to attract and book your calendar with those higher-paying dream clients, and I'll share it with you inside this module!  

your dream scenario

storytelling

prepping your client

lighting

Shooting the session

pricing + Marketing

plug + play
instagram captions

It's true. I've compiled 12 mad lib style Instagram captions for you! The bulk of the words are there. All you have to do is plug in a few words and phrases to personalize them, and voila! Your social media content is done for you!

in-home session questionnaire

The exact questionnaire I send to all of my in-home family session clients so that I can learn their story and create images that speak to the heart and soul of who they are!

in-home session client prep guide template

This prep guide was created specifically with in-home sessions in mind! All of the copy is there for you. All you have to do is plug in your photos and branding, and start sending it to your clients!

fancy a few bonuses?

START CREATING THE MAGICAL
IN-HOME FAMILY IMAGES YOU DREAM OF and fill your calendar with higher paying clients

This is the program you need if you're ready to book more in-home sessions and create standout, magical images while doing it.

find out more

I'm Morgan Williams, an in-home family and newborn photographer in Raleigh, NC.

There was a time when I ogled over emotive, connected in-home family images but couldn't quite crack the code on how to create them on my own OR how to get my clients on board with photographing inside their homes. 

Needless to say, I cracked that code wide open and now have the privilege of shooting inside my clients' homes capturing their most heartfelt and tender moments, and my heart spills over every time I do so.

As a result, I work with higher paying dream clients who value my work, enabling me to make more money while not giving up my evenings to shoot and consequently spend more time with my husband and four boys. 

Being on the other side of the journey, I'm now able to teach other photographers how to make their own transition and create the images of their dreams inside their families' homes. I can't wait to do this for you!

meet morgan.

You want to attract high paying clients who are as excited about in-home photo sessions as you are.

This program is 

for you

if:

You're ready to do the work and see incredible changes in your work and business.

You're tired of your work looking like everyone else's and instead want to create genuine in-home images that stand out in a crowd.

You have a desire to serve your clients better by giving them images that truly speak to who they are and an experience that they actually enjoy.

This program is 

not for you

if:

You aren't open to making changes and taking a different approach to your in-home family sessions.

You aren't willing to devote a couple of hours a week to your business to make the changes required to see your desired results.

You're content with the in-home work you're creating and don't wish to improve it or make your images more authentic and effortless.

You would prefer to keep your work more surface level for your clients and not create images spilling over with emotion.

- Emily

I have a been a full time photographer for seven years and Preserving Everyday Magic is the best investment I have made for my business. I switched from photographing mostly weddings to now only doing families and Morgan helped me make this transition seamlessly. She was beyond helpful and answered every question I had. I learned so much from her. Having someone look at my business from an outside perspective and give me tangible ways to make improvements was invaluable. I am now making over double what I was making per session. I wasn’t booking very much and now I am fully booked for the year. I couldn’t recommend Preserving Everyday Magic more! Take the leap! 

"I am now making over double what I was making per session. I wasn’t booking very much and now I am fully booked for the year." 

- LAUREN

Preserving Everyday Magic has completely changed the way I photograph - from the literal part of taking an image to the way I run my business. I've gotten time back with my family without sacrificing my business, and, frankly, been able to deliver a better end product to the families that I get to work with. Morgan is the perfect person to lead this group - she's a unicorn blend of cheerleader, mentor, and guide, giving you the knowledge and support to succeed. 

"I've gotten time back with my family without sacrificing my business, and, frankly, been able to deliver a better end product to the families that I get to work with."

- Kelly

Morgan is the most talented photographer I know. The way she is able to connect with families before their session by getting to know their story and then translate it into their session through guided poses that encourage natural connection between them is truly a gift. To witness this magic is invaluable as a photographer. She also has an incredible ability to put her thoughts into words and educate when asked questions. She is such an encourager and knows how to help propel others forward in their business while keeping it true to themselves.

"Morgan is such an encourager and knows how to help propel others forward in their business while keeping it true to themselves."

what others are saying

frequently asked questions

It's a quick and easy process! The first step is to apply. Click here to do so. Next, I'll review your application and reach out shortly thereafter!

+ How do I enroll in the program?

+ How much access will I have to you?

+ Do you offer payment plans?

+ When does the program start?

+ How long does the program last?

I will be very hands on throughout the 4 month program! You'll have access to me on weekdays in our private online platform for any questions you have as you work through the content. I'll also be available live two times each month during our group Zoom calls so that we can talk through any roadblocks in a face-to-face environment.

+ How long does the program last?

+ When does the program start?

+ Do you offer payment plans?

+ How much access will I have to you?

+ How do I enroll in the program?

Absolutely! This is a four figure investment (and worth every penny I might add), and I want to make the investment as doable for you as possible. That being said, I have 4 and 6 month payment plans available. 

+ How long does the program last?

+ When does the program start?

+ Do you offer payment plans?

+ How much access will I have to you?

+ How do I enroll in the program?

We'll officially get started on January 15! During the four months, you'll have access to me through the group coaching calls and our private online community. You will have lifetime access to the pre-recorded content -starting the moment you enroll!

+ How long does the program last?

+ When does the program start?

+ Do you offer payment plans?

+ How much access will I have to you?

+ How do I enroll in the program?

The program is 4 months long! Access to the recorded content will be available beyond the 4 month timeframe. Access to me and our group zoom calls will be available only for the entirety of the 4 months. This restriction is here to provide accountability and ensure that you do the work and see the transformation you're looking for!

+ How long does the program last?

+ When does the program start?

+ Do you offer payment plans?

+ How much access will I have to you?

+ How do I enroll in the program?

If you're still feeling unsure, I totally get it! This is a substantial investment, and I want to make sure that you feel confident moving forward. If you have any questions, reach out to me via email or on Instagram! I look forward to connecting with you!

Still on the fence?

- Natasha

Morgan is an amazing photographer, educator and human. She is an open book and so confident in the way she shoots. She pushes boundaries in lighting and posing. And really opens your eyes on how things can be done!

"She pushes boundaries in lighting and posing, And really opens your eyes on how things can be done!"